Crypto Industry News:

Under a new Google policy that took effect on August 3, companies that offer stock exchange services and cryptocurrency wallets can advertise their products again.

Google is re-running ads from these entities after its updated policies for financial products and services went into effect yesterday.

The international giant banned cryptocurrency and ICO-related advertising in June 2018. The updated policy allows regulated crypto entities to advertise their services again. However, this does not apply to ICOs.

A change to Google's cryptocurrency advertising policy was first announced in June and states that "advertisers offering cryptocurrency exchanges and wallets" targeting US consumers can advertise their services and products if they meet certain requirements.

This move will provide additional sales to Google's parent company, Alphabet, although crypto advertising will likely be just a drop in the ocean of $ 147 billion in ad revenue for the company.

Technical Market Outlook:

The BTC/USD pair has bounced from the 38% Fibonacci retracement located at the level of $37,351 and is trading above the technical resistance seen at the level of $39,413. The next target for bulls is seen at $40,454 and $41,479. The momentum is neutral-to-bullish, so the bounce might continue any time soon.

Weekly Pivot Points:

WR3 - $53,201

WR2 - $47,804

WR1 - $45,105

Weekly Pivot - $39,794

WS1 - $37,184

WS2 - $31,598

WS3 - $29,174

Trading Outlook:

The bulls are still in control of the Bitcoin market, so the up trend continues and the next long term target for Bitcoin is seen at the level of $70,000. The next mid-term target is seen at the level of $47,000. This scenario is valid as long as the level of $30,000 is clearly broken on the daily time frame chart (daily candle close below $30k).